Well, there's a thing...

http://en.wikipedia.org/wiki/Bait-and-switch

"In the United States, [...] no cause of action will exist if the 
purveyor is capable of actually selling the goods advertised."

"In England and Wales it is banned [...] Breaking this law can result in 
a criminal prosecution, an unlimited fine and two years in jail."

You would have thought deliberate deception was illegal everywhere, but 
apparently not...

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