On 06/04/2011 10:19 AM, scott wrote:
>>> Amazon has about a 10% market share for online sales...
>>
>> How did you calculate that?
>
> Amazon sales from 2009 (from their annual report) divided by total
> online sales (found the same number from various sources via google).
> This was for the US only, amazon didn't break the non-US sales down by
> region.

Right. So we don't know by what methods this data was collected then, or 
how reliable it is.

>> Also, what percentage of the total market is online sales?
>
> I guess it depends on what products you look at

Quite likely. I doubt many people buy food online. I'm having trouble 
thinking of anything that more people buy online than offline. Computer 
games maybe?

> you probably would have
> to limit offline spending only to those items that are available online
> (eg not include things like gas/petrol).

Hey, you can probably order that stuff online! :-D

Post a reply to this message