"Ken" wrote:
> Discussing the POV-Ray logo competition
> in .general I mentioned the fact I thought
> the rules for the last competition too
> limiting artistically. The attached image
> is one I was working on for the POV-Ray
> TAG. While it may be a little over kill
> for an actual logo it does show what you
> can do with a concept if you really put
> your mind to it.

That is a nice image, but it certainly isn't a logo.

What you've done is to blend a name, a slogan, and a logo together, and make
it look interesting by using various effects. There's nothing wrong with
that, but it isn't a logo.

If you had the hands and the spark only, and made a silhouette of it, *that*
could be a logo.

To prove that a logo by definition is very simple, I think we could all go
hunting for logos on the internet and post links to them here. If a logo is
available in different version it is the most simple version that counts.
Then we could see how simple a logo generally is. The more known company,
the better, because they know what they're doing. I think we will find out
that a logo generally is very simple and uses one or a few colors only.

Examples that I know without link references are the logos of Apple,
Windows, McDonald's, Intel, Shell, Nike, MTV, Amnesty International, and
hundreds more I can't remember right now. They all use one or a few colors
only, and they're all easily recognizable in a very low resolution, and in
black and white. Please remind me of / show me some that are more detailed,
because I can't think of any.

Greetings,

Rune

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