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I have literally *no idea* why the hell I have a copy of Computer
Weekly. It was addressed to me, but no idea how the hell these people
know how I am or where I work.
Anyway, this one amused me. There's a full-page spread. It shows a
picture of the London financial district. And splashed across it are a
bunch of newspaper cuttings like "40 million credit card numbers stolen
from TJX", "HM Revenue & Customs data loss leaves 25 million exposed",
etc. At the bottom of the page it says this:
"Think your network is safe from DATA-STEALING MALWARE? Think again."
Um, OK?
"Data-stealing malware is on the rise. It's smarter, faster and more
advanced than ever and it's infiltrating the most secure enterprises.
Yours could be next."
Seems a gloomy yet plausible pictures, right?
"But with Trend Micro Enterprise Security [...] you'll be safe."
This is, word for word, what it says.
So this all-powerful malware can penetrate "the most secure
enterprises", but if you'll just hand over all your cash to us, we'll
give you the magical wonder bullet that will make it all "go away" so
you don't have to worry about it anymore. No, you don't need to plan,
you don't need to think, you just need this special whizz-bang. It's a
silver bullet for all security problems.
At this point, I want to grab these people and bitch-slap them.
As *if* computer security will ever be that simple...
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Invisible <voi### [at] dev null> wrote:
> So this all-powerful malware can penetrate "the most secure
> enterprises", but if you'll just hand over all your cash to us, we'll
> give you the magical wonder bullet that will make it all "go away" so
> you don't have to worry about it anymore. No, you don't need to plan,
> you don't need to think, you just need this special whizz-bang. It's a
> silver bullet for all security problems.
Just what Mr. CEO wants.
And what Mr. Head-of-IT would probably want, too - except that *he* knows it's
just marketing BS.
> At this point, I want to grab these people and bitch-slap them.
>
> As *if* computer security will ever be that simple...
*They* know. *You* know. *I* know. But chances are Mr. CEO doesn't.
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On Wed, 10 Jun 2009 11:42:01 +0100, Invisible wrote:
> So this all-powerful malware can penetrate "the most secure
> enterprises", but if you'll just hand over all your cash to us, we'll
> give you the magical wonder bullet that will make it all "go away" so
> you don't have to worry about it anymore. No, you don't need to plan,
> you don't need to think, you just need this special whizz-bang. It's a
> silver bullet for all security problems.
Yup, that's marketing for ya.
Jim
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>> As *if* computer security will ever be that simple...
>
> *They* know. *You* know. *I* know. But chances are Mr. CEO doesn't.
QED.
--
http://blog.orphi.me.uk/
http://www.zazzle.com/MathematicalOrchid*
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>> So this all-powerful malware can penetrate "the most secure
>> enterprises", but if you'll just hand over all your cash to us, we'll
>> give you the magical wonder bullet that will make it all "go away" so
>> you don't have to worry about it anymore. No, you don't need to plan,
>> you don't need to think, you just need this special whizz-bang. It's a
>> silver bullet for all security problems.
>
> Yup, that's marketing for ya.
I must be behind the times... I was under the misguided impression that
it's *illegal* to lie about what your product does. :-P
--
http://blog.orphi.me.uk/
http://www.zazzle.com/MathematicalOrchid*
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On Wed, 10 Jun 2009 20:18:21 +0100, Orchid XP v8 wrote:
>>> So this all-powerful malware can penetrate "the most secure
>>> enterprises", but if you'll just hand over all your cash to us, we'll
>>> give you the magical wonder bullet that will make it all "go away" so
>>> you don't have to worry about it anymore. No, you don't need to plan,
>>> you don't need to think, you just need this special whizz-bang. It's a
>>> silver bullet for all security problems.
>>
>> Yup, that's marketing for ya.
>
> I must be behind the times... I was under the misguided impression that
> it's *illegal* to lie about what your product does. :-P
So call the ASA. :-)
"Lying" and "Stretching the truth" are two different things. Like Darren
said in another thread, is it lying if you believe you're telling the
truth?
Jim
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> "Lying" and "Stretching the truth" are two different things. Like Darren
> said in another thread, is it lying if you believe you're telling the
> truth?
Is it lying when you claim something for which there is no proof?
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On Thu, 11 Jun 2009 09:15:06 +0100, Invisible wrote:
>> "Lying" and "Stretching the truth" are two different things. Like
>> Darren said in another thread, is it lying if you believe you're
>> telling the truth?
>
> Is it lying when you claim something for which there is no proof?
Not always, no.
Just ask any religious scholar that question.
Or anyone who believes they've witnessed a miracle.
Jim
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