>>>> "New Pantene with amino-peptide serum *nourishes* hair from root to
>>>> tip."
>>>
>>> IIRC Panthenol actually does something useful regarding hair.
>>
>> Who mentioned panthenol?
>
> Isn't that where the brand name comes from?

Apparently Pentene's original shampoo product did contain panthenol, 
yes. However, their current advertisements make no mention of it. 
Instead they waffle on about "pro-vitamins" and "amino-peptide serum" 
and so forth.

Interestingly, if you check out their website, they conspicuously 
refrain from making any statements about what's in the product. And they 
carefully use expressions like "healthy looking" (as opposed to 
"healthy"). One wonders if the website is complying with a different set 
of advertising standards or something...

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