> 1) A la carte pay-per-view, with no commercials.  Whether it's a show, or
> a movie, or the news, you pay for what you watch (pro-rating the ones you
> cut short, so you can watch eg the first half hour of a movie and decide
> you don't like it).
>
> 2) Internet style, one segment of the screen is the show, and the rest of
> it (bottom and side 25%, maybe) is adverts.  The show is uninterrupted,
> and so are the adverts, but it's free for everyone to watch.

You'd have to make sure that cost of 2) + bigger TV + piece of black 
cardboard was greater than cost of 1) :-)

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