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"Chambers" <ben### [at] pacificwebguy com> wrote in message
news:78D2A215AB4C409B810B7FECCE51E51F@HomePC...
> (For those who don't know, Black Friday refers to the last Friday in
> November in the US, and it is the single busiest shopping day of the
> year. Traditionally, most retailers either make very poor profits, or
> actually lose money, all year until that day. That is, all year long
> they're "in the red," until they begin turning a profit on this day,
> when they're "in the black").
With all due respect, that's nonsense. No retailer operates with one month
net profits and 11 months of losses (none that stays in business for more
than a year anyway). It's a myth. The deep discounts offered on Black Friday
(which still turn in handsome profits) should give you an idea of the profit
margins at other days of the year. The "explanation" about the profits was
concocted sometime after the introduction of the term, by retailers who
understandably wanted counter the original negative connotations of the
term.
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