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Phil Cook wrote:
> Meh I'm just weary of this I caught a Ch4 thing on the claims of
> cosmetic companies. 'So long as they don't make medicinal claims then
> they can say what they like without any clinical studies being
> published' I just love to read the small print they have to publish '75%
> of women said they noticed a difference' - based on a survey of 52
> women; wooh that's statistically valid.
>
> The funny part was that Ch4 blind-tested some women with cheap to
> expensive products and most of the ones seemed to claim a difference
> after four weeks. That was until they were re-examined by dermatolgists
> who came back with the results that a few had improved, a few had not
> changed, and a few had got worse; with no apparent difference between
> the £5 tube of moisturiser and the £100+ complete skin care range.
Seems to me that is compatible with 'difference'. As long as they don't
claim an improvement they are safe, I guess. Hmm, I see opportunities for
even greater percentages of 'difference'.
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